Description of Eternal Mewar Emblem
The two brackets represent custodianship: Their 'embrace' is non-intervening, non-interfering.
What do they embrace?
One is the red tikka with rice grains, the eternal symbol of a `welcome' in India.
Second, the rising sun, the first symbol of the family of Mewar .
Definition of Eternal Mewar
The House of Mewar, acknowledged as the world's oldest-serving dynasty, has faced challenges, which have tested the maintenance of the Custodianship form of governance and the Custodian's commitment to carry on serving as The Diwan of Shree Eklingnath ji.
In 1947 with India's Independence and again in 1971, with the abolition of Princely Privileges, the office of the
Custodian necessitated reinventions. In 1984 the mantle of 76th Custodian devolved upon Shriji Arvind Singh
Mewar of Udaipur. The original status of Custodian, as provided in the Constitution of India, ceased to exist. The challenge, therefore, for Shriji Arvind Singh Mewar of Udaipur was to bring the different identities of inheritance under one umbrella.
Eternal Mewar is conceptualized to provide the vision for the 21st century, it expresses, embodies and encompasses the core values, principles and the legacy of the House of Mewar . Eternal Mewar covers all the activities of the House of Mewar.
Eternal Mewar has also emerged as a unique heritage brand exemplifying hospitality, cultural preservation, philanthropy, education, sports & spirituality for global audiences.
Disclaimer
Although Shriji Arvind Singh Mewar of Udaipur is the concept developer of brand 'Eternal Mewar' and owner of all the intellectual property rights in relation thereto, but as Eternal Mewar is not a legal entity thus Shriji Arvind Singh Mewar of Udaipur shall not be responsible / liable for any acts / omissions / commissions by any of the institutions / corporates / trusts / organizations under / related to Eternal Mewar . Shriji Arvind Singh Mewar of Udaipur is not responsible to address / resolve any issues arising out of the acts / omissions / commissions by any of the institutions / corporates / trusts / organizations under / related to Eternal Mewar and such institutions / corporates / trusts / organizations shall be solely responsible to address / resolve any issues arising out of their acts / omissions / commissions.

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Latest issue of the Harmony magazine is out on their website, http://www.harmonyindia.org/ focusing on The Custodian - Shriji Arvind Singh Mewar in the Cover Feature.
Have a preview of the magazine before its out on the stands!
For more details, http://www.harmonyindia.org/magazine/may12/index.html

It is heartening to attend a music concert in New Delhi and be taken by surprise...for one hears the artistes acknowledge the patronage they may have received from the House of Mewar, Udaipur. When Mrs Radhika Surana, a Hindustani classical vocalist and a disciple of Pt Sarathi Chatterjee, was performing at the Habitat Centre in New Delhi on Feb 23rd, 2012, the presenter detailed her past performance at the Shree Eklingji Temple during a special festival held in Kailashpuri, near Udaipur. In Mrs Radhika's words, "her performance at the Shree Eklingji Temple was truly soul uplifting for her." She expressed her gratitude for being given the opportunity to perform at the ancient temple of Mewar. It was probably Mrs Radhika's first major public performance, about five years ago. It was also a pointer to how Mewar, and its intangible heritage, becomes a part of the lives of different people, from different walks of life. In Mrs Radhika's case, it was the fond memory of her music performance and the blessings she received at the temple; in the case of other performing artistes, they openly declare their indebtedness to the House of Mewar and Shriji Arvind Singh Mewar, its 76th Custodian, for supporting their art and providing them access to greater exposure in India and even overseas. Quite clearly, Mewar becomes a part of their lives, and continues to remain prominent in their introductions and bio-datas, wherever and whenever it is given...Patron-age, quite clearly, has the power to be age-less and time-less.
The Maharana of Mewar Charitable Foundation was established in 1969, to encourage all forms of education, music, the arts and culture as well as preserving tradition, heritage and ecology. The Foundation was planned as a means of protecting, honouring and preserving the duties of custodianship. In today's India, sovereignty such as in Mewar has been summarily disposed and replaced by custodianship. These charities may not be mandatory, but they are a visible and a verifiable expression to care for the well being of the people of Mewar.
Vision
The Maharana of Mewar Charitable Foundation, an initiative of the custodian of the House of Mewar for perpetuation of its core values such as service to society and mankind also serves as a 'temple of inspiration' for future generations and continues the model of sustainability that is 'Eternal Mewar'.
Author: Dr. Mayank Gupta, Deputy Secretary - Development Maharana of Mewar Charitable Foundation